Webull re-enters crypto market through Brazil launch
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Webull re-enters crypto market through Brazil launch 27 June 2025Brazil Reporter: Justin Lawson
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Webull Corporation has announced its return to cryptocurrency trading, beginning with a rollout in Brazil before expanding to additional markets including the US over the coming months.
The online investment platform is partnering with Coinbase to offer digital currency trading to Brazilian users. The service provides 24/7 access to major cryptocurrencies including Bitcoin, Ethereum, Solana, and Cardano.
The firm says Brazil represents the largest market in Latin America and serves as Webull's testing ground for its crypto re-entry strategy. The company had previously offered cryptocurrency services before withdrawing from the market.
“Webull's re-entry into crypto restores access to one of our clients' favoured asset classes while reflecting broader market demand for digital asset trading solutions,” said Anthony Denier, group president and US CEO at Webull. “Brazil is a rapidly growing market for digital assets, and this launch marks an important step as we bring crypto markets back to our users there through a seamless, secure, and scalable solution.”
The move positions Webull to compete more directly with other digital investment platforms that have maintained cryptocurrency offerings, the company says. Webull operates licensed brokerages across 14 markets spanning North America, Asia Pacific, Europe and Latin America, serving over 24 million registered users globally.
Webull's platform integrates trading capabilities with market data, educational resources and community features. Beyond cryptocurrencies, users can trade global equities, exchange traded funds, options, futures, and fractional shares.
The timing of Webull's crypto re-entry coincides with renewed institutional and retail interest in digital assets following regulatory clarity in several jurisdictions. Brazil has emerged as a particularly active market for cryptocurrency adoption in recent years.
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