Bloomberg has announced its proprietary Bloomberg Second Measure (BSM) transaction data analytics feeds will now be available via Bloomberg Data License.
The BSM data analytics feeds aim to deliver valuable insights into company performance and consumer trends in near-real-time. The transaction data comes from a subset of a US consumer panel, which includes more than 20 million consumers, covering over 3,000 companies.
Tony McManus, global head of Enterprise Data at Bloomberg, says: “By continuing to build out our interconnected suite of company research products, Bloomberg is a catalyst for change to the typically complex quant workflow that requires sourcing and organising datasets from multiple providers.
“Delivering our proprietary alternative data directly alongside our traditional financial data through Data License, allows quants and research analysts to make efficient, better-informed market projections with unique insights.”
Richard Lai, global head of Alternative Data in Bloomberg’s Office of the CTO, comments: “Making our Bloomberg Second Measure transaction data analytics feeds available for use across the enterprise with Data License is the next step in our effort to lower the barrier to entry for investment analysts to use alternative data for generating differentiated insights.”
