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Digital assets news

Zodia Custody to launch USDC Rewards


03 September 2025 UK
Reporter: Zarah Choudhary

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Image: jroballo/stock.adobe.com
Zodia Custody, the institution-first digital assets platform, has announced the launch of USDC Rewards, which according to the firm marks the deepening of its partnership with Circle Internet Group, a global financial technology company and stablecoin market leader.

Falling under the Zodia Rewards programme, which launched in July 2025, the firm says USDC Rewards helps enable Zodia Custody’s institutional clients to maximise their earning potential.

USDC Rewards fully waives custody fees on clients’ eligible USDC holdings and provides tiered discretionary rewards paid monthly in native USDC, ensuring even stationary or hold capital is working capital.

At launch, USDC Rewards will first support Ethereum-based USDC held in designated Rewards wallets.

Anoosh Arevshatian, chief product officer at Zodia Custody, says: “Institutional use of stablecoins is entering a new era, one not just marked by adoption but by deep integration into the core of financial operations. Our partnership with Circle goes beyond custody.

“With the launch of Rewards by Zodia Custody, holding USDC becomes an active strategy rather than a passive position, aligning incentives directly with usage.

Kash Razzaghi, chief business officer at Circle, adds: “Institutional demand for stablecoin infrastructure continues to grow rapidly, and partners like Zodia Custody are helping accelerate that shift with solutions that meet high standards for security, compliance, and usability.

“Together, we’re building the essential infrastructure for seamless, internet-native finance designed to serve the complex and evolving needs of global institutions.”
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